Atradius speeds up sales process for brokers with Atrium Acquire

Atradius has introduced Atrium Acquire, bringing a more structured and efficient approach to how brokers can manage requests for new or additional business. Embedded within the Atrium platform, it provides a dedicated service that offers greater speed, clarity, and control. By combining AI-driven automation with real-time data processing, the solution reduces complexity and supports faster, more confident decision-making.

Atrium Acquire addresses the fragmentation and manual effort often associated with new business intake. Instead, brokers can now submit requests either through a dynamic online application form or by uploading their own broker-branded documents, ensuring a flexible and efficient submission process. From there, they can track progress in real time, access data-driven indications and maintain full visibility throughout the offer journey.

According to Atradius Senior Product Owner Richard Tanner: “Atradius Acquire strengthens our broker partnerships by improving transparency, reducing manual follow-up, and enabling faster responses through better upfront data capture. Through AI, brokers can keep using their own application forms while gaining added capabilities such as lead nurturing, online renewals, and clearer sales pipeline insight.”

Automation plays a central role in improving both speed and accuracy. By reducing manual data entry and streamlining internal processes, Atrium Acquire enables a significantly faster shift from request to offer. This not only improves response times but also enhances data quality and consistency from the outset.

Real-time status updates and instant notifications ensure brokers remain fully informed at every stage. Clear workflow visibility allows them to prioritise actions, identify bottlenecks quickly, and respond without delay. At the same time, secure and efficient digital data exchange strengthens collaboration between brokers and Atradius teams, supporting a more transparent and reliable process.

By standardising workflows and reducing duplication, the platform supports more efficient internal coordination and a more consistent approach to new and additional business handling. 

Atrium Acquire also introduces advanced capabilities such as the recognition of handwritten input, automatically converting it into structured data. This further reduces manual effort and supports a shorter and smoother transition from submission to policy offer, benefiting both brokers and their prospects or clients.

As part of the wider Atrium ecosystem, Atrium Acquire reflects Atradius’ ongoing focus on digital innovation to support intermediaries and clients. By transforming how new business is initiated and managed, it enables a more connected, efficient, and transparent approach to credit insurance.

Atradius will continue to develop Atrium Acquire in close collaboration with brokers, ensuring it evolves in line with their needs and delivers practical value in day-to-day use.

To explore how to strengthen your own credit risk strategy, get in touch with us and see how we can help you stay ahead.